Transilvania University of Brasov
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Latest documents

  • Ethics and Integrity of the Professional Accountant

    Since the emergence of accountancy and financial audit, ever since Antiquity, to this day, the professional accountant’s role has constantly acquired new nuances and valences at every stage of the evolution of human societies. The history of accountancy and audit unequivocally proves that the accountant’s professional competencies have always been based on certain demands related to the professional accountant’s ethics and morality. Nowadays, perhaps more than ever in society’s evolution, the strict compliance by all professional accountants, whether auditors or accountants, with the requirements imposed by the Code of Ethics for Professional Accountants, adopted by International Ethics Standards Board for Accountants (IESBA) is required.

  • The Influence of Accountancy Data on the Transfer Pricing Policy in Romania

    When adopting the transfer pricing policy, tax affects not only the company, but also the main indicators of performance, cash flow and business strategy. Through the transfer pricing policy, which is actually a commercial policy of the company in relation to related parties, methods for determining prices in the future are established, related party transactions, complying with the principle of market value. This article also presents practical elements on the harmonization and fiscal accounting principles in the field of related party transactions, so as to ensure a better management of tax risk. Also, it seeks clarification of conceptual and practical aspects of transfer pricing, welcome for financial accounting professional knowing that the tax authorities have rised the number of controls in this area.

  • Sterling Pound (Gbp) Exchange-Rate Volatility in the Brexit Context using the Egarch Model - A Comparison between the Effective Gbp Volatility and the Egarch Estimation for the Period June 2016 - September 2019

    This study investigates whether different specifications of univariate GARCH models can usefully forecast volatility on the foreign exchange market. The study uses only forecasts from an asymmetric GARCH model, namely Exponential GARCH (EGARCH) for GBP/USD exchange-rate and compares the estimates with the volatility for the period June 2016 to September 2019. The dataset is obtained from "" and covers the period between June 2016 - September 2019. The data encompasses the slump of the GBP to a 31-year low due to a major political crisis in the United Kingdom. Besides averting the decision-making factors about the worrying consequences of Brexit, this paper reaches the conclusion that the EGARCH model could be used to predict volatility of the currencies in the future.

  • Difficulties in Teaching Speaking Activities in the French Class for Business Students

    The scientific and technical progress of the last decades has opened a new stage of development of the higher education in order to provide the specialists of tomorrow. The need for language skills in a foreign language is unquestionable today. Acquiring the oral code of the French language by Romanian students (punctuation, accent, intonation, pronunciation) is very important in the process of learning the French language, especially since there are difficulties arising from the Latin relatedness of the two languages.

  • European Language Policies and the Development of Language Competences in Higher Education

    The purpose of the present paper is to offer an overview of the language policies proposed by the Council of Europe and the European Commission and implemented at European level over the last decades. In this context, reference is going to be made to the language competences that students are expected to have at the end of the cycles of education, with emphasis on higher education, as well as to teaching methods which have proven to be particularly efficient as regards languages for specific purposes.

  • Perspectives of using Augmented Reality in Promoting Companies' Activity

    The paper aims at determining the attitude of the managers of companies from the center of Romania, with a turnover of more than 100,000 euros, regarding the collaboration with the Transilvania University of Brasov in order to create a promotion catalog that uses augmented reality. During the research, the degree of knowledge of the augmented reality concept was identified, as well as the opinion of the subjects regarding the attractiveness, the effectiveness and utility of this technology in promoting the company’s image and activity.

  • Regional Development of Financial Innovation in Eastern European Countries

    The paper analyses the development of fintech industry in a regional context in an attempt to explain the unequal development of financial innovation in various markets. The development of crowdfunding, digital payments and digital commerce development, but also the development of asset management via robo-advisers will be analysed using economic and social drivers of the phenomena, particularly for the Eastern European countries that are now members of the EU, but shared a common communist history without a proper developed financial market. The analyses and the conclusions are useful both for policy makers and business developers but also for academia and researchers.

  • Personal Branding - A Strategic Communication Instrument for Freelancers

    The paper presents the main findings regarding the role of personal branding as a strategic instrument for the development of small businesses, especially of those led by women, taking into account the growth of services sectors where women are managers or owners and also the development of female entrepreneurship within Europe and Romania. The main results show that, even though the role of small businesses is well known as an economic growth factor, and that women conduct mainly such businesses within service sectors, personal branding is far from being seen as a strategic instrument for business development.

  • Analyzing the Contributions of Economic Growth Factors in Romania

    This paper provides an empirical analysis of the macroeconomic growth in Romania during 2000-2017. The Cobb-Douglas production function was used to characterize the supply side of the economy capacity. Using quarterly data and based on the growth decomposition, we found out the contributions of capital, labour, and of the Total Factor Productivity to the output growth, on three sub-periods during 2000-2017. These findings also highlighted the standard of living, when considering the capital and the output per worker basis. Using the Cobb-Douglas production function for the growth decomposition brings a better understanding of the driving forces behind the GDP growth. The growth rates of output and of the production factors could vary considerably over time.

  • Aspects regarding Food Safety and Consumer Protection on the Market of Public Food Services

    The market of public food has developed and diversified considerably lately, increasing the interest of the population in spending their free time and satisfying certain needs through the services offered by restaurants. Thus, the concepts of food safety and consumer protection have developed and gained special importance on this market. The paper analyses these concepts on the restaurant market; for this purpose, a quantitative market research study was carried out, which aimed to identify and analyse consumer opinions on food safety and consumer protection on the market of public food services.

Featured documents

  • Statistical analysis regarding energy supply and demand in the EU and Romania between 1990 and 2014

    Climate changes and mankind’ s unlimited needs in term of energy, in opposition with the limited nature of our planet energy sources, impose an all new approach regarding the way in which we produce our energy and how efficient we are using it. The European Union is a world leader in promoting...

  • Greenfields and Acquisitions: A comparative Analysis

    This paper compares greenfields and acquisitions as foreign direct investment (FDI) alternatives used by transnational corporations (TNCs). First, the determinants leading to the choice of companies between the two modes of entry into a foreign market are laid out. Then, specific features of each...

  • Sectoral structure of the Romanian economy

    The paper analyzes the input-output structure of Romanian economy and the diffusion mechanisms of economic effects in 2010, being the most recent year for which the national symmetric input-output table (SIOT) was available in Eurostat databases. The input-output models for the network of sectoral...

  • Continuously Improving the Quality of Tourism Services, a Method of Increasing Customer Satisfaction

    Quality is and will always be an important, if not the most important, factor of competition. Improving quality has been integrated into quality actions. It appears in the ISO 9000 series as a quality management function, performed systematically through quality management systems. The present...

  • Ryanair' is Looking for New Solutions to Cope with the Competition

    A careful look at the world economic picture allows us to highlight unquestionable defining features: diversification and renewal of commodity supply, modernization of markets and modernization of clients and the demands of society. In view of these conditions, the quality of services has become a...

  • Interest Rates Linkages for G-6 Countries

    This study examines the long-run, medium-run and short run interest rates linkages among G-6 countries from 1991 till 2009. We use several conventional and unconventional techniques such as cointegration, codependence and wavelet comovement. Our results show that 19 out of 45 pairs are cointegrated ...

  • Fuzzy interaction modeling for participants of innovation development: approaches and examples

    The article considers the interaction problems of the participants in innovative development at the regional level. Mathematical approaches and formulations for modelling, such as the interaction on the basis of game approaches and the theory of fuzzy sets, have been proposed. In particular, the...

  • Economic and legal aspects of introducing novel ICT instruments: integrating sound into social media marketing - from audio branding to soundscaping

    The pervasive expansion and implementation of ICT based marketing instruments imposes a new economic investigation of business models and regulatory solutions. Moreover, the current status of Social Media research indicates that the use of social networking and collaboration technologies is deeply...

  • Leadership in Higher Education

    The conduct" of an academic institution has suffered a permanent change under external pressure and criticism for its failure to adapt to current social and economic requirements. The degradation of quality in the Romanian education system is a current affairs subject. Successive and rather...

  • Estimating the economic impact of tourism industry through the MM approach

    Tourism is one of the fastest growing industries in Italy and has proven to be a valuable source of economic prosperity. The main issue emerging when measuring the impact of tourism is that tourism is usually considered as a specific industry while in most applied situations it shows traits of a...