Connections Between Public Relations and Related Areas: Similarities, Differences and Confusions

• Author: Roxana Alina Stojcic
• Position: Independent Researcher
• Pages: 77-81

Law, Society & Organisations

Volume IV, Issue 7 (2 / 2019)

77

Roxana Alina STOJCIC

Independent Researcher

CONNECTIONS BETWEEN PUBLIC

RELATIONS AND RELATED AREAS:

SIMILARITIES, DIFFERENCES AND

CONFUSIONS.

K

eywords

Public relations;

Marketing;

Advertisement;

Journalism;

Lobby;

Propaganda

Abstract

Public relation is a discipline that is grossly misrepresented. In discussions with friends, family, prospects,

and even vendors and clients in some cases, there is a great deal of confusion about what public relation is

and where PR fits. Very few people can explain what people in public relations really do. If you’re a cop, a

construction worker or a doctor, everybody knows your job function. This article focuses on identifying

connections between public relations and the most important related fields. Although public relations is no

longer a new field of practice and activity in Romania, we often see confusion and interferences with other

areas. The article deals with the similarities and differences between public relations, marketing, advertising,

journalism, public affairs, lobby and propaganda.