Building Trans-Cultural Standards. On Demolishing the Barriers to Intercultural Communication

AuthorDumitru Bortun
PositionAssociate Professor, PhD, National School of Political Studies and Public Administration, Romania
Pages725-732
Globalization and Cultural Diversity
725
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Building Trans-Cultural Standards.
On Demolishing the Barriers to Intercultural Communication
Dumitru Bortun
1
Abstract: The relationship between the individual and intercultural communication becomes clear when w e
understand culture wit hin the cultural anthropology p aradigm. From this point of view, any individual is the
barer of a certain culture (subculture, sub-subculture etc.), and interindividual communication is an
intercultural one. That is why the issue of tolerance between individuals a nd groups becomes an issue of the
efficient communication and mutual understanding between cultures. My research on demolishing the
barriers to intercultural communication aims not only to institutionalized communication (between
governments or national organizations), but also to communicati on between well established cultural
communities, with a strong identity (linguistic, ethnic or religious communities): they regard any act of
communication, including here the international profess ional one (where the main barriers dwell in the
communication between national cultures). I think that in its current shape, based on economic cri teria (which
split rather than unify), the European Union does not offer enough “common t asks” in order to give birth to a
new Pan-European civic c ulture, as a variety of the thir d culture. But, a European Federation could offer the
political, economical, social and cultural framework necessary for the achievement of what Casmir called
“the third culture”.
Key words: culture; identity; civic culture; intercultural communication; the third culture
1. Introduction
The relationship between the individual and intercultural communication becomes clear when we
understand culture within the cultural anthropology paradigm – for instance, as defined by E. B. Tylor,
T. Parsons and Chombart de Lauwe. In the introductory study to Images de la Culture called
“Systemes de valeurs et aspirations culturelles”, Paul-Henry Chombart de Lauwe classified the culture
approaches as follows: (1) culture as the individual’s development within society, (2) culture as a
feature of a particular society or social milieu and (3) the problem of developing a universal culture
(Chombart de Lauwe, 1970, pp. 14-21). It is obvious that out of the three approaches, that one that
does not involve a previous evaluation and does not lead to a hierarchialisation of cultures (societies,
groups and individuals) is the second one. It will also be the privileged referential of the present essay,
because it is the one that suits best its objectives. The second approach goes mostly with Anglo-Saxon
culturalists. Thus, E. B. Tylor sees culture as “the whole complex incorporating knowledge, belief, art,
morals, law, customs and all the other possibilities and practices acquired by an individual as member
of a society” (ibidem, p. 17). Another anthropologist, school founder, F. Boas, completes this
definition: “the products of human communities determined by their practices” (idem).
The largest acceptance (and most proper to my aim) is the one given by T. Parsons, for whom culture
is “organized feelings and beliefs”, representing “common values that are essential to a system of
action proper to a society” (ibidem, p. 18). Parsons puts in practice, in the paradigm of actionalism that
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Associate Pr ofessor, PhD, National School of Political Studies and Public Administration, Romania, Address: 6 Povernei
str., Sector 1, Bucharest, Romania, Tel.: +4021.318.08.97, fax: +4021.312.25.35, Corresponding author:
dumitru.bortun@comunicare.ro.

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